The Flybuys 50

Flybuys

Real people. Real points fortunes.

You’ve heard of the Forbes 100. Well, Bezos and Beyoncé have got nothin’ on these points millionaires.

Most Flybuys members weren’t really sold on the value of points. So we created the inaugural Flybuys 50 – a toast to those at the top of their points game – to show them just how much they stood to gain from giving a Flybuys.

We used Flybuys member data to find 50 power-collectors from across the country, and quizzed them on their secrets to success.

Like Shady, from Sydney, who buys stuff for bonus points and then sells them on eBay – ka-ching! Hayley from Warrnambool, who became a points millionaire overnight just by playing the Shake ‘n’ Shop game. Or Glenn, the barber from Ballarat, who throws boozy parties for his hardworking staff – all paid for on points.

The Flybuys 50 has since become a key event in the Flybuys marketing calendar, engaging more obsessed members every year.